B. Speak about Management according to the plan.

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B. Speak about Management according to the plan.

Listening: An interview with a project manager

(Market Leader, Intermediate Business English CB by D. Cotton, Unit 8)

Reading 2: Business Management Styles

A. Do you agree with following quotations?

“People are definitely a company’s greatest asset. It doesn't make any difference whether the product is cars or cosmetics. A company is only as good as the people it keeps”. Mary Kay Ash

“Care about your people and they will care about your business. Forget that and watch profits go down the drain”. Hal Rosenbluth

B. Match these management expressions (1-9) with their definitions.

1) line management

the skill of administering your time so as to work effectively

2) brand management

managing systems in a company so that each department works effectively and produces products of the required standards

3) risk management

direct management of staff level between senior management and junior management

4) asset management

how a company tries to control its brands and brand image

5) time managements

process of dealing with difficult situations

6) quality management

process of assessing and measuring possible dangers and evolving strategies to deal with them

7) middle management

the activity of managing how a company deals with its cash, how quickly it gets paid by customers, pays its suppliers, etc.

8) crisis management

the organizing of large events such as conference and concerts

9) cash management

the managing of money for investment so that it makes as much profit as possible, for a financial institution or for another person or organization

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